PRESSURE POINT

Pressure Point by Paddy Steinfort: order the book, or join the waitlist

Paddy Steinfort's new book, from Avery / Penguin Random House

Order your copy of Pressure Point now

The four-step protocol Paddy Steinfort has field-tested for two decades at the highest levels of sport, business, medicine and the military.

Pressure Point by Paddy Steinfort, hardcover

The hardcover is free. You cover the postage, $9.95, once.

Pre-order from your retailer, then claim four free bonuses.

Paddy Steinfort's new book, from Avery / Penguin Random House

How to face pressure when the stakes are highest.

The four-step protocol Paddy Steinfort has field-tested for two decades at the highest levels of sport, business, medicine and the military.

The Pressure Point Hardcover, by Paddy Steinfort

Your pre-order includes the Pressure Point Masterclass with Paddy, plus an invitation to the Founding Cohort of his six-week intensive.Your pre-order includes the Pressure Point Masterclass with Paddy, early electronic access to the book, all three bonus chapters, and an invitation to the Founding Cohort of his six-week intensive.

Pressure Point by Paddy Steinfort, hardcover
Your free hardcoverPre-order Pressure PointShips for release day, March 30, 2027Hardcover · Out March 30, 2027Avery · Penguin Random House
  1. Pre-order from your retailer
  2. Come back and claim your bonuses

    Upload a screenshot of your receipt at pressurepointbook.com/claim, and you’ll get:

    • The Pressure Point Masterclass
    • Early electronic access
    • All three bonus chapters
    • Your Founding Cohort invitation
    Already pre-ordered? Claim your bonuses →

You pay your retailer for the book. The bonuses are free with your pre-order.

  1. 1ShippingWhere to send it
  2. 2Postage$9.95, once
Step 1 of 2: where to send your book

The hardcover is free. You cover the postage, $9.95, once. Nothing recurring. Shipping outside the US?

The author

Twenty years of private work with the best under pressure, now available to everyone.

Pressure Point gives you the method Paddy Steinfort has used with MVPs across six professional leagues, two FIFA World Cup squads, Stanford emergency physicians and military special-operations soldiers.

With Lionel Messi, World Cup 2022
With Lionel Messi, World Cup 2022
With Patrick Mahomes at Texas Tech
With Patrick Mahomes at Texas Tech
Presenting to a room of executives
Presenting to a room of executives
Pressure Point: How to Master the Moments That Matter, by Paddy Steinfort

What's inside

When you can FACE pressure, the mistakes get smaller and the gains get bigger.

With Pressure Point, you'll discover where pressure catches you, what to do the moment it does, and how to see a way through.

The Survival Spiral: Spike, Jam, Skew, Stick

The problem

The Survival Spiral

Spot the point where your response to pressure is most likely to break down.

  • See the four ways pressure breaks performance: your body floods, your focus jams, your judgment skews and your follow-through locks up.
  • Find your pressure point: the stage where pressure catches you first, so you know exactly where to step in.
3D Thinking: Dreamers, Framers, Prisoners, Grinders, on realism and optimism

The mental skill

3D Thinking

Seeing reality clearly and staying optimistic at the same time: what Paddy calls the secret weapon of clutch performers.

  • Stop choosing between being realistic and being positive. Under pressure, you need both at once.
  • Know whether pressure makes you lose sight of the risk or lose hope of a way through, and how to get both back.
The FACE framework: Feel, Aim, Commit, Execute

The toolkit

The FACE framework

Four techniques for responding to pressure while it's happening, one for each stage of the Survival Spiral: Feel, Aim, Commit, Execute.

What each part helps you do:

Part 1

Feel

For the Spike

Settle your body when pressure spikes, with a breathing rhythm that keeps you on the calming out-breath 66% of the time. Box breathing manages 25%.

Part 2

Aim

For the Jam

Keep your attention on what matters when the room gets loud, and see why trying to concentrate harder only adds noise.

Part 3

Commit

For the Skew

Make the big call before the pressure arrives, with a pre-agreed list that keeps nerves from getting a vote at the decisive moment.

Part 4

Execute

For the Stick

Know when to hold your plan and when to change course, with one question to ask once the plan you're defending starts to feel like who you are.

Who it's for

Is Pressure Point for me?

If you perform under pressure

For the person the result actually lands on

Your name gets called, the room goes quiet, and your heart rate's up before you've even moved.

If you lead people under pressure

For the person the room takes its cue from

Something just went wrong on your watch, and the whole team is looking at you for the next move.

If you support someone under pressure

For the parent or partner on the sideline

The performer you support walks out of a high-stakes event knowing how it went, and looks at you first.

Why this book, and why now? Read Paddy's 2026 whitepaper on the pressure rising at work, on our health and among teens → (opens in a new tab)

The pre-order

Here's what you get when you pre-order Pressure Point today.

Start using Paddy's method now. Your hardcover ships on release day.Start using Paddy's method now, and read the book before it's in stores.

The Pressure Point Hardcover: How to Master the Moments That Matter

The Pressure Point Hardcover

How to Master the Moments That Matter

  • Paddy's complete framework: the four stages pressure runs through, and a matching technique for each one.
  • Your own pattern: whether pressure hits your body, your focus, your judgment or your follow-through first, and which technique to use there.
  • Two decades in the field: refined with MVPs, executives, surgeons and special-operations soldiers.
Free when you cover shipping
The Pressure Point Masterclass with Paddy: Start Learning The Core Principles Today

The Pressure Point Masterclass with Paddy

Start Learning The Core Principles Today

  • A full video masterclass: Paddy teaches the method himself, on camera, recorded for pre-order readers.
  • Instant access: watch it on the next page, the moment your order goes through.it unlocks the moment you claim your pre-order. No waiting for the book.
  • The core of the book, broken down: the Survival Spiral, the FACE framework and 3D Thinking, with tools you can use the next day.
Included · watch it today
Early Access to Pressure Point: Read the Book Before It's in Stores

Early Electronic Access to Pressure Point

Read the Book Before It's in Stores

  • Early access: read the entire book on your preferred screen before release day.
  • Unlocks when you claim: your link is ready the moment your claim goes through.
All Three Pressure Point Bonus Chapters: Tools for Performers, Leaders and Parents

All Three Pressure Point Bonus Chapters

Tools for Performers, Leaders and Parents

  • The Ultimate Fight, for performers: a four-step protocol, one FACE step a day, that takes the weight off your mind before a big moment.
  • We Have a Problem, for leaders: how to get the expectations nobody on your team says out loud onto the table, before things go wrong.
  • The Clock's Ticking, for parents: what to say the night bad news lands for your kid or teen, and what not to say.
An Invitation to the Founding Cohort of Paddy's 6-Week Intensive

An Invitation to the Founding Cohort of Paddy's 6-Week Intensive

Limited Access Reserved for Pre-Order Readers

  • First access: The Pressure Point Intensive, six weeks of one-on-one coaching with a specialist from Paddy's team, opens to pre-order readers before anyone else.
  • A private conversation: Paddy's team looks at your situation and whether the intensive is right for you.
  • No obligation: accepting commits you to nothing. If it's a fit, you're in early, at founding terms. If it isn't, no pitch, no pressure.
Included
Order now →Free hardcover · $9.95 postage

One-time charge. Nothing recurring.

Order now →Four bonuses included

The bonuses are free with your pre-order.

Paddy Steinfort

A note from Paddy

“For twenty years, the only way to get this framework was to be working directly with me privately. Now, for the first time, it's all in one book: Pressure Point.”

Paddy Steinfort

On the record

Trusted in rooms where the pressure is real.

Coaches, athletes, doctors, executives and performers, in their own words.

Sport

Working with Paddy Steinfort over the past two seasons has been invaluable for our team on the journey to becoming World Champions.
Sandy BrondelloHead Coach and three time WNBA Champion, New York Liberty

Business

The same highly effective advice that activates the highest paid athletes and top executives is no longer exclusively available in the locker room of the World Cup, the NBA court, NFL field or the big tech boardroom.
Matthew TargettDirector of Partnerships, Google. Three time Olympian

Medicine

He has a unique ability to break down complex, high-pressure scenarios into actionable strategies that have had a lasting impact. Early in the pandemic, he gave our emergency department a timely session on building connections, emphasizing vulnerability and psychological safety, concepts he's applied with elite sports teams. This guidance made a huge difference for us.
Al'ai Alvarez, MDDirector of Well-Being, Stanford School of Medicine

Military

Handling pressure is invaluable whether you are a sportsman, Soldier, or just trying to handle any challenge. Given my background coaching special operations Soldiers and elite athletes I can confidently say that Paddy brings a set of tools to help those wanting to learn more about high performance.
Cecilia CraftFormer Lead Cognitive Coach, U.S. Army. Director of Mental Performance, Philadelphia Phillies

Business

In both business and life, handling pressure is the difference between success and failure. His insights have helped top performers at the highest level in sports, finance and beyond.
Justin KennaCEO, GameSquare

Stage

Paddy's ability to understand the unique pressures faced by artists and provide actionable strategies was truly impressive. His insights bridged the gap between mental performance and artistic expression, ensuring the performers could thrive under the intense demands of their craft.
Veronique RichardMental Performance and Creativity, Cirque du Soleil

Stage

My job, like anyone in entertainment, is packed with 'now or never' moments. Paddy Steinfort really understands the risks and rewards of being in the spotlight, whether it's on stage, on TV, or wherever pressure shows up uninvited, like an ex at a party.
Ronny ChiengComedian and actor. The Daily Show, Crazy Rich Asians

Quotes are verbatim. Named individuals speak for themselves and not for their employers.

Your worst day is the one that costs you.

When you have a plan for approaching those days ahead of time, they stop deciding your destiny.

  • The Pressure Point Hardcover. Free. You cover the postage.
  • The Pressure Point Hardcover. Out March 30, 2027.
  • The Pressure Point Masterclass with Paddy. Yours the moment you order.
  • The Pressure Point Masterclass with Paddy. Yours the moment you claim.
  • Early Electronic Access to Pressure Point. Read the book before it's in stores.
  • All Three Pressure Point Bonus Chapters. Tools for performers, leaders and parents.
  • An invitation to the Founding Cohort. It commits you to nothing.
Order now →Free hardcover · $9.95 postageFour bonuses included

One-time charge. No subscription. Nothing recurring.

The bonuses are free with your pre-order.

Questions

Frequently asked questions

What do I get when I pre-order?

You get three things. The Pressure Point hardcover, published by Avery, an imprint of Penguin Random House, ships to you for release day. The Pressure Point Masterclass with Paddy is yours as soon as your order goes through, so you can start using the method straight away. And as a pre-order reader, you receive an invitation to the Founding Cohort of Paddy's six-week intensive.

You get the Pressure Point hardcover, published by Avery, an imprint of Penguin Random House, from the retailer you choose, for release day on March 30, 2027. Then you claim four bonuses here: the Pressure Point Masterclass with Paddy, which you can watch as soon as you claim; early electronic access to the book, so you can read it before it's in stores; all three bonus chapters, one each for performers, leaders and parents; and an invitation to the Founding Cohort of Paddy's six-week intensive.

Why is the hardcover free? What's the catch?

The hardcover is free, and you pay $9.95 to cover postage. It's a single charge: there's no subscription, no trial, and nothing renews. Pre-ordering this way is how Paddy is launching the book, and the masterclass and the Founding Cohort invitation come with your order.

Do the bonuses cost anything extra?

No. You pay your retailer for the book, and that's all. The bonuses come free with your pre-order: upload a screenshot of your receipt at pressurepointbook.com/claim, and the masterclass, early electronic access, all three bonus chapters and your Founding Cohort invitation unlock straight away. There's nothing to subscribe to, and nothing recurring.

When will my book arrive?

Pressure Point publishes on March 30, 2027, and pre-orders ship on release day. If you add priority postage at checkout, your parcel travels faster once it's sent. You don't have to wait to get started, because the masterclass is available as soon as you order.

Pressure Point publishes on March 30, 2027, and pre-orders are sent for release day. Delivery times depend on the retailer you choose. You don't have to wait to get started, because the masterclass, early electronic access and all three bonus chapters unlock as soon as you claim.

Do you ship outside the US?

Yes. Orders from outside the US go through a separate international checkout, and the order form switches to it automatically based on your location or the country you choose. International postage is [CLIENT: price], charged once, with nothing recurring. [CLIENT: confirm the countries you ship to]

We don't ship books ourselves. Outside the US, the bookshops on this page switch automatically based on your location: Amazon UK and Waterstones in the UK, Penguin Australia in Australia, and Porchlight everywhere else. Porchlight ships anywhere UPS delivers; international orders often take about two weeks to arrive, and import duties or taxes may apply depending on your country. If you'd rather read the ebook, you can pre-order it from Bookshop. Then you claim your bonuses here the same way, with a screenshot of your receipt.

Is it the same book that will be in stores?

Yes. It's the same Pressure Point hardcover that Avery, an imprint of Penguin Random House, publishes on March 30, 2027. There's no special edition, and nothing is left out. Pre-ordering here also gets you two bonuses that don't come with copies sold in stores: the Pressure Point Masterclass with Paddy, and an invitation to the Founding Cohort of his six-week intensive.What pre-ordering adds is the four bonuses you claim here: the Pressure Point Masterclass with Paddy, early electronic access, all three bonus chapters, and an invitation to the Founding Cohort of Paddy's six-week intensive.

What's in the masterclass, and how do I watch it?

It's a full video training with Paddy, recorded for pre-order readers. He teaches the three core ideas behind the book: 3D Thinking, which is staying realistic and optimistic at the same time under pressure; the Survival Spiral, the order in which pressure breaks performance down; and the FACE framework, a set of tools for each stage of that sequence. You can watch it on the page you land on straight after checkout.You can watch it as soon as you claim your bonuses, because the claim page takes you straight to it. By the end, you'll know where your own response to pressure tends to break down and which tool to reach for.

I already have my bonus chapter. What does the book add?

The bonus chapters were written for this launch and aren't in the book, so there's no overlap. Each chapter gives you one tool for one kind of moment: performing, leading, or supporting someone who performs. The book is the complete method, with all four parts of the FACE framework, a technique for each stage of the Survival Spiral, and the research and stories behind them. That's what lets you find where your own response to pressure breaks down first, instead of relying on a single tool for every situation.

If I watch the masterclass, do I still need the book?

The masterclass gives you the core ideas so you can start using them now. The book goes further, with every technique in the FACE framework, the research behind each one, and stories of how they've been used in sport, business, medicine and the military. The masterclass is where you start, and the book is the reference you keep and come back to before the moments that matter.

Is this just positive thinking or breathing exercises?

Neither, on its own. Familiar fixes like thinking positive, concentrating harder or pushing through on willpower tend to work when the stakes are low, and they break down under real pressure. Pressure Point works on the sequence pressure follows, with a specific technique for each stage: your body, your attention, your decisions and your execution. Breathing is one of the tools for the first stage, used for what's happening at that point.

I'm not a professional athlete. Is the book for me?

Yes. Paddy's work spans sport, business, medicine and the military, and the book shows the same four-stage response in all of them, from a quarterback on fourth down to a surgeon mid-procedure to a parent in the car after a bad game. It's written for anyone who performs under pressure, leads people under it, or supports someone who performs. If there are moments in your work or life where the outcome matters and people are watching, it applies to you.

Is the method backed by research?

Yes. Paddy earned a master's in applied psychology from the University of Pennsylvania and has spent twenty years applying and refining the framework with high performers, including MVPs across six professional leagues and military special-operations soldiers. The book is fully referenced, and every source is listed on its notes page at pressurepointbook.com/notes. You can search them there.

How is this different from stress-management techniques?

Stress-management techniques are built for having too much on your plate, and many of them work well for that. When your name and reputation are on the line, your body responds in a different way from an ordinary stress response, and those tools tend to stop working at the peak. Pressure Point is built for that moment, with a technique for each stage of the Survival Spiral, from your body's first reaction to how you execute. It's performance coaching in book form, so it isn't a substitute for care from a qualified clinician.

What does the Founding Cohort invitation commit me to?

Nothing. If you're interested, you complete an application and book a private conversation with Paddy's team about your situation and whether the six-week intensive is right for you. If it isn't relevant to you, you can simply ignore it. Either way, your book ships for release day.

What if my book arrives damaged or doesn't arrive?

If anything goes wrong with your order, including a book that arrives damaged or doesn't arrive, contact the support email address listed on your order confirmation. Our team will look into it and put it right quickly. Include the email address you ordered with, so they can find your order straight away.

Your book comes from the retailer you ordered from, so they handle delivery and any problems with your order. Contact them with your order details. For anything to do with your bonuses, email [email protected].

Pressure Point by Paddy Steinfort. Published by Avery, an imprint of Penguin Random House, March 30, 2027.

Privacy policy [CLIENT: link]  ·  Terms of sale [CLIENT: link, incl. postage refund policy]  ·  Mailing address required here for CAN-SPAM compliance.

Individual results vary. Nothing on this page is a promise of a specific outcome. Paddy Steinfort is a performance coach, not a licensed psychologist or psychiatrist, and nothing here is medical advice or a substitute for care from a qualified clinician.

Organizations are named to describe Paddy's own work history. No organization named here endorses this book or this offer.

Are you dealing with pressure in your world?

Claim a free bonus chapter while you wait

Three chapters, each with a tool Paddy gives his clients: one for performing, one for leading, one for supporting someone under pressure.

Your bonus chapter comes by email. Unsubscribe any time.

Are you dealing with pressure in your world?

The best handle pressure the same way.
This is how they do it.

For twenty years Paddy Steinfort has coached and advised high stakes specialists through the pressure-packed moments they'd be judged on. In the leadup to the book release, he's giving away three FREE bonus chapters: extra tools you won’t find in the book, exclusively yours to use right now.

Teaser A[CLIENT: Teaser A video]
A free bonus chapter to go with Pressure Point, with Paddy Steinfort and the hardcover

OutMarch 30, 2027

Which bonus chapter suits you?

Your chapter by email, then the occasional note on performing under pressure. Your details stay private. Unsubscribe any time. Privacy policy [CLIENT: link].

Stress or pressure?

Your usual ways of managing stress work on an ordinary day. They stop working when your name is on the line.

Stress is what you feel when there's too much to do. Pressure is what you feel when there's too much to lose, and your body treats the two very differently.

What pressure does to your body

The same hard task raises cortisol about 3× as much once someone is judging you.

That's the finding across 208 lab studies. Cortisol is the body's main stress hormone, and hard tasks done alone barely moved it. It's why a breathing app that helps on a busy Tuesday won't change a thing when everyone's watching.

Dickerson & Kemeny (2004), a meta-analysis of 208 laboratory studies. Psychological Bulletin.
Paddy Steinfort laughing with Patrick Mahomes

“I've spoken on the record about his work with Patrick Mahomes, which I saw the impact of right before my eyes during our time at Texas Tech.”

Kliff KingsburyAssistant Head Coach, Los Angeles Rams. Former Head Coach, Texas Tech Football

Each bonus chapter gives you a tool built for the moment your name is on the line. Choose your bonus chapter ↓

Choose your bonus chapter

Pick the tool built for your moment.

Each bonus chapter is new, something you won't find in the book, and walks you through one tool from Paddy's playbook, step by step. It's in your inbox within a minute.

Bonus chapter 1 of 3

A tool to perform

For the person the result actually lands on

Why your mind works best under pressure when it's full of one thing, and four days of private writing that free up your attention beforehand.

Chapter: The Ultimate Fight
Tool: the Expression Session

Bonus chapter 2 of 3

A tool to lead

For the person the room takes its cue from

The expectations nobody on your team says out loud, and how to get them onto the table before things go wrong.

Chapter: We Have a Problem
Tool: the 3D Walk

Bonus chapter 3 of 3

A tool to support

For the parent of a kid or teen under pressure

What to say the night bad news lands (a roster, a grade, an invite that never comes), and the far more important question of what not to say.

Chapter: The Clock's Ticking
Tool: Reading the Circuit

Choose a chapter above, then add your email.

Pressure Point by Paddy Steinfort. Published by Avery, an imprint of Penguin Random House, March 30, 2027.

Privacy policy [CLIENT: link]  ·  Terms [CLIENT: link]  ·  Mailing address required here for CAN-SPAM compliance.

Individual results vary. Nothing on this page is a promise of a specific outcome. Paddy Steinfort is a performance coach, not a licensed psychologist or psychiatrist, and nothing here is medical advice or a substitute for care from a qualified clinician.

Organizations are named to describe Paddy's own work history. No organization named here endorses this book or this offer.

Publications are named for identification only and do not endorse this book or this offer.

We use your email to send the chapter and Paddy's writing. Unsubscribe in one click, any time.